Who Plays?


Who Plays Chess?

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Who Plays?


Who Plays Chess?

600 million play chess worldwide.

Sources: 
- Study of Chess Playing Patterns by YouGov
- Havas Sports & Entertainment/TGI – mean average of results from across China, Poland, Russia, Spain, UK, USA. 
- Submission to IOC - Chess in the Olympics Campaign

7.5 million play chess in the UK

- 12% play chess regularly
- 69% played chess
- 70% admire chess and players

46 million play chess in the US

- 14.8% play chess (11.4% play golf, 7.8% play tennis)
- 64% have played chess 
- 70% admire chess and players (highest rating among sports for Strategy (70%), Intelligence (69%), Sophistication (44%)

demographics


What do they look like?

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demographics


What do they look like?

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